Looking for exposure. Tennessee’s football has it in bunches. The Vols’ matchup against Florida on Saturday wasn’t just well received by Tennesseans; it was well received by the nation.
The Tennessee-Florida game was the most watched game in the series in 13 years. The viewership was up a whopping 34-percent from a similar television window in 2021. There was also significant growth in video streaming.
CBS Sports Scores College Football’s Most-Watched Game of the Week for Second Consecutive Week: pic.twitter.com/N24xAEoiU6
— CBS Sports PR (@CBSSportsGang) September 27, 2022
The Vols beat Florida 38-33 on Saturday. Tennessee has a bye this week before playing at LSU at noon on Oct. 1.
ESPN’s College Gameday did quite well also.
Week 4 of @CollegeGameDay in @UTKnoxville saw another year-over-year surge
— ESPN PR (@ESPNPR) September 27, 2022
🏈 1.9M avg. viewers
🏈 Up 21% over '21 Week 4
🏈 Final hour saw 2.6M viewers pic.twitter.com/YEF34eCIeG