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Looking for exposure. Tennessee’s football has it in bunches. The Vols’ matchup against Florida on Saturday wasn’t just well received by Tennesseans; it was well received by the nation.
The Tennessee-Florida game was the most watched game in the series in 13 years. The viewership was up a whopping 34-percent from a similar television window in 2021. There was also significant growth in video streaming.
The Vols beat Florida 38-33 on Saturday. Tennessee has a bye this week before playing at LSU at noon on Oct. 1.
ESPN’s College Gameday did quite well also.
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